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Posts tagged "Serialization"
GS1 / Pharmaceuticals / Serialization

World’s 10th Largest Drug Market Pushes for GS1 Serialization by 2011

by sterling1 on Sep 21, 2011 • 1 Comment
According to Phil Taylor, writing for SecuringPharma, Brazil’s 191 million inhabitants represent the biggest pharmaceutical market in South America, valued at around $17bn in 2008. He notes it is the tenth largest drug market in the world. Soon, the country plans to implement a drug serialization mandate that will affect you if your company sells pharmaceuticals...
GS1 / Regulatory and Compliance

‘Serialization Strategy Paper’ Released by GS1

by sterling1 on Apr 27, 2010 • Comments Closed
According to Henri Barthel, Director System Integrity and Global Partnerships for GS1, the organization is making available …a non-technical document describing business opportunities and challenges related to serialization. It also includes a set of recommendations that GS1 will incorporate into its standards and guidelines development planning. It is called the Serialization Strategy Paper. Mr. Barthel...

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Loftware Article: Ensuring Brand Consistency

Ensuring Brand Consistency Across Your Supply Chain


Companies spend billions of dollars each year on advertising, product packaging, and marketing campaigns to promote, establish, and reinforce their brand image. However the barcode label, as a purveyor of brand that navigates products through the supply chain, is often overlooked, if not outright ignored.

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